Monday, May 29, 2023
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Types Of Teases

Types Of Teases: Audio Teases Drive Listening to Audio!

Before buying a car, you take it for a test drive. At the grocery store, they hand out samples of the latest taste-tempting sale item. And at the theater, there is a preview of...

Types of Teases: How To Master The Transition Tease

Teases serve a variety of functions for air personalities. There are several types of teases, and each has a place. Some shows will excel at some types of teasing and struggle with others. But...

Types of Teases: Make Teasing Fun Again With The Game Tease

Games are popular. More popular than ever. They're everywhere. People love them because games are fun. So let's make teasing fun again with the game tease. This article explains how to inject new life into...

Types of Teases: The 80 – 20 Tease

Effective promotion on the air is a combination of art and science. The goal is to deliver more listening occasions, increase TSL, and build more interest in the content. The 80 - 20 tease...

Types Of Teases: The Multiple-Choice Tease

Multiple choice was always my preference for tests in school. It gives everyone a fighting chance! What a relief to have no idea of an answer, but guessed "C"? And when it was right,...

Types of Teases: The Sneaky Power Of A Horizontal Tease

Most personalities don’t think about promoting tomorrow’s show. So much attention is spent luring listeners to stay tuned now. And that should be a priority, for sure. But a horizontal tease is valuable. In this...

Types of Teases: The Stack Tease

Imagine there are two stacks of prizes. You won a contest and have the choice of anything from either stack. But before choosing a prize, you must choose a stack. In this wonderful, scenario,...

Types of Teases: Disguise Your Promo With A Content Tease

If listeners hear a promotion coming, the tease isn't clever enough. It hasn't been prepared properly. Teases aren't just promotion. And teases are more than commercials for upcoming content. They're actually content themselves. That's...

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