It’s not that hard to hand out compliments. It’s much easier than being critical. After all, everyone loves hearing positive feedback. Yet, for some reason, many PD’s feel it’s their job to find things that are wrong with radio shows and point out the flaws. The 9:1 principle may help you in this area.

This article is about the importance of positive feedback in aircheck sessions. Including:

  • What is the 9:1 principle?
  • How one of the smartest minds in his generation demonstrated it.
  • How it applies to radio shows.

Positive Feedback


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