Clock Structure Optimize For Nielsen: Pros And Cons Of A Commercial-Free Strategy Many radio stations build a strategy around being “the most music”, but that claim doesn’t hold up when listeners compare…
Clock Structure Stop Calling It Commercial Free! There are plenty of good commercial-free strategies that enhance station brands and extend TSL (time spent listening). Removing spots for…
Clock Structure Optimize For Nielsen: The Best Times For Commercial-Free Programming In the race to become the dominant at-work listening station, many programmers have embraced a popular tactic: Commercial-Free hours during…
Clock Structure This Commercial Free Strategy Makes Sense! Many radio stations strive for success by manipulating stop sets to allow longer commercial-free sweeps in the market’s most listened-to…