Wednesday, October 20, 2021

Best Practices For Entertainment News Segments

Most music oriented stations run some form of Celebrity feature, regardless of whether it's really a worthy feature. Whether the segment is branded as The Dirt, Hollywood 360 (my favorite), the Sleaze (Ryan Seacrest)...

Feature: Entertainment Fact or Fiction

This is a fun game to play each day, or you could bring it out as a once-in-awhile stand alone feature. Entertainment Fact or Fiction can be part of an existing Entertainment Report, or...

Feature: Celebrity Birthdays

Birthdays on the air? Really? Like they did it in the 60s and 70s? Who wants to hear that? Nothing could be more boring. Celebrity birthdays are trite, lack excitement and aren't that creative. Okay,...

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The Hidden Cause Of Music Repetition Perception

Radio programmers and music directors spend far more time listening to their radio station than any listener. They're highly sensitive to song repetition. But...