Sunday, December 8, 2019

School Shout Outs Are a Great Way To Localize

At the beginning and end of each school year, radio stations look for ways to connect with kids and parents on these important events. But why start and stop just at the beginning and...

Use Voice Tracking to Make Good Shows Great

I love voice-tracked shows. Not all of them, of course. Not even most of them. I do love a few of them. But what I really love is the concept. The benefits of voice...

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Storytelling Basics Seminar on Demand

Everything you do on the air revolves around a central, fundamental skill: storytelling. It’s the single most important thing for air personalities to master....