Wednesday, October 27, 2021

How to Optimize Music Scheduling Software

How's your music database working for you? How long has it been since it was fine-tuned for maximum effectiveness? If it's been awhile, take a little time to optimize music scheduling software. In fact, your...

Get Mood Coding Right In Music Programming

Setting attributes and codes in music scheduling software is tedious and time-consuming. It’s also confusing to many programmers. There are so many options, and we want to use all the power of the software...

Music Sequencing: How To Avoid Train Wreck Segues

Scheduling music for a radio station is an art. There are many ways to express art based on the vision of the artist. Some music artists, particularly in the Variety Hits format (Jack-FM, Bob-FM)...

How Music Segmentation Drives Radio Ratings

In analyzing hundreds of perceptual studies for clients, it’s clear that two primary characteristics correlate most to ratings success and stations that over-achieve: Audience Satisfaction And Passion For the Music Mix A Truly Fun...

Win The Most Music Battle By Playing 2 More Songs Each Hour

The battle over most music rages on, though today's competition comes from new technology as much (or more) than from other radio stations. If programmers could find room to play 2 more songs every...

Music Programming: Tips to Get Sound Coding Right

Many programmers and music directors spend hours and hours coding their songs. The effort is time well spent. It's important. And it takes time to really analyze the songs and get sound coding right. But...

A Sure Fire Solution To Unscheduled Music Positions

What's the worst part of scheduling music? Almost universally, program directors and music directors will tell you it's unscheduled music positions. They drive you crazy! And you spend hours fixing them, or trying to tweak...

Use The Pendulum Model to Improve Music Flow

When a programmer finds a way to improve music flow, it's like discovering the Holy Grail of music programming. It's probably how Alexander Graham Bell felt the first time he heard the telephone ring. Music...

Math to Set Up Perfect Music Rotations

Whenever a station conducts an analysis of their music system, the first stop should always be to examine how songs are rotating. This is the single most common source of problems in a music...

5 Immutable Laws of Music Scheduling

With a hearty shout out to Ries and Trout and their 22 Immutable Laws Of Marketing, there are several fundamentals of managing a radio station's database. You might call it the 5 immutable laws...

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7 Signs of a Dysfunctional Music Database

It’s a challenge to keep a radio station’s music database in the best shape it can be. Day in and day out, you’re making changes,...
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