Math to Set Up Perfect Music Rotations
When a station analyzes its music system, it should examine how songs rotate. A large library can sound like a…
Music Programming
Music Research: Asking About Burn Is Useless
Programmers want to know everything possible about every song. The more detail and insight, the more we can fine-tune the…
Halloween Music: The Radio Programmer’s Playlist For Features and Imaging
Every station has a Halloween playlist. Most of them are the same 12 songs in the same order, and at…
Tips For Perfect Song Segues
Every single thing that happens on-air is essential. That’s particularly true for music stations, including music scheduling, coding, and producing…
Music Research: How To Improve Response
Research response rates continue to be a challenge. Online music surveys are a great way to gather feedback from listeners…
Fix Music Research Response Rates: The Feedback Loop
Over the years, online music research has prospered. It’s now accepted as an effective, affordable method of gathering data, and…
The Hidden Cause Of Music Repetition: Horizontal Rotations
Radio programmers and music directors spend far more time listening to their radio station than any listener. They’re highly sensitive…
Music Sequencing: How To Avoid Train Wreck Segues
Scheduling music for a radio station is an art supported by science. There are many ways to express art based…
How The Pop Music Cycle Affects Ratings
CHR programmers know that the strength of current music is critical to success, but the pop music cycle affects the…
The Power of the Platoon In Music Scheduling
Armies are highly organized machines that depend on leadership to manage complex operations. They organize troops into platoons that…