Saturday, January 22, 2022

Perfect Music Categories: Step By Step

You know the importance of using math for rotating your music. And you certainly understand the value of playing the right songs for your audience. Right? Right. But there's more to creating a music...

Use The Pendulum Model to Improve Music Flow

When a programmer finds a way to improve music flow, it's like discovering the Holy Grail of music programming. It's probably how Alexander Graham Bell felt the first time he heard the telephone ring. Music...

5 Immutable Laws of Music Scheduling

With a hearty shout out to Ries and Trout and their 22 Immutable Laws Of Marketing, there are several fundamentals of managing a radio station's database. You might call it the 5 immutable laws...

Music Research: Asking About Burn Is Useless

Programmers want to know everything possible when making music decisions. That's understandable. The more detail and insight, the more we can fine-tune the playlist. It's part of the pursuit of a perfect radio station....

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Feature: Theme Weeks

Special programming works. It’s promotable and stands out. It's well, special. In an over-communicated world filled with competition for attention, bundling content in an...
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