Friday, July 20, 2018

Entertainment News All Day? Yes, Please!

How often should Entertainment News be on a radio station? Once a day? Once an hour? Three times an hour? Just in morning? Or in both drive times? Or how about not at all?...

Feature: Bored or On Board?

The great thing about Bored or On Board is that it creates a platform for air talent to present relevant content and topics quickly. You can execute this feature as a self-contained show feature...

Feature: Celebrity Birthdays

Birthdays on the air? Really? Like they did it in the 60s and 70s? Who wants to hear that? Nothing could be more boring. Celebrity birthdays are trite, lack excitement and aren't that creative. Okay,...

Is There A Rule That Every Station Must Have Entertainment Reports

Every week, I try to monitor a couple of shows I haven't heard before. It's fun to hear new ideas and sometimes discover new talent. Over and over, week after week, one thing stands...

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Music Research: How To Interpret Results

The results of the music research have come in. 600 songs have been tested, and you have reams of data. Now it's time to sort the results...