Radio stations often miss opportunities to win listeners and build fans at promotion events. And that’s too bad because stations are active in most communities with live broadcasts and appearances. The problem is the emphasis is on setting up, tearing down, and rushing off to the next event. It’s time to change that dynamic and turn appearances into audience-building promotions.

In this article, I share 8 ways to make promotion events worthwhile, including:

  • How to find and recruit new listeners at promotions.
  • Ideas that turn promotion events into opportunities for gathering testimonials and audio drops.
  • Building a station’s online presence through promotions.

8 Ways to Make an Impact at Promotion Events

Hey, Sorry!

This content is for members only. But you can sign up for a membership for just $1 for the first 14 days! Then, if you like it, stay on with your Insiders membership.
Sign Up Are you already a member? Make sure you are logged in to access this content Log In