What do you do to offset an image for being an outrageous, edgy morning show? With a heartfelt, sensitive and emotional promotional campaign. Give Back is one of the ways Kiss 106/Sydney’s top rated morning show does it in Australia.
The Kyle and Jackie O Show is one of the best in the world in generating word of mouth, not to mention free publicity. But they’re not a one-trick pony that swings from one over-the-top stunt to the next.
The show has captured the attention of the market, not to mention hearts and minds of their audience when they make listener dreams come true.