Meeting listeners is one of the most powerful ways to attract an audience. That’s why politicians shake hands and kiss babies. It works! This is important for all personalities, but especially for new shows. But just going out can be awkward. Handshakes and High 5s turn it into a story.

In this article, I’ll share the story of the new morning show on 91X/San Diego’s Handshakes and High 5s. Including:

  • How to execute the promotion.
  • Mechanics and storylines for Handshakes and High 5s.
  • Keys to making this successful.

How to Execute Handshakes and High 5s


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