Make listener dreams come true, and they’ll never forget it. It’s a powerful emotional tool, and can be managed in many variations. The Bucket List is all about creating this emotion.
In this article, I explain full details on how to execute The Bucket List promotion, including:
- Step by step details on how the promotion works.
- Variations including making Dreams Come True.
- How to implement the promotion as a major event, a one-month campaign or Theme Week.
- Examples of how it sounds on the air.
- Best practices and danger areas to be alert for.