The Weight Loss Revolution is a great first-quarter promotion that works best for team shows with at least two (preferably three) cast members. It’s most effective if one commits to losing weight in the new year. Solo shows can do it, but you’ll have to depend on listeners to be your cohosts and help push the storyline along. The goal is to start a New Year Weight Loss Revolution by setting a combined goal for total weight loss.
It’s a great campaign to attract sponsors and spread via social media, with your show as the center of attention.