If you’re a rock station, or appeal to men, and have an image for cutting edge promotion, Win a Wife can work for you. But be forewarned: this promotion will generate attention, both positive and negative.
This article explains how to execute a controversial promotion called Win A Wife. Including:
- Details on how 100.3 The Bear in Edmonton executed the contest.Â
- Audio examples of how it sounded on the air.Â
- Is this legal? Probably. But be sure you follow the guidelines in this article.
How To Execute the Promotion:Â Win a Wife
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