Monday, August 10, 2020

Feature: The Big Thank You

The Big Thank You is a heart-tugging feature that works for any show that seeks a warm, sensitive personality. It's a great way to tell stories provided by your audience, and has potential for your...

Promotion: Father and Daughter Reunion

Jeff & Jer did the best Father's Day promotion I've ever heard, creating a father and daughter reunion on the air. The promotion can be done anytime, but Father's Day is clearly a natural...

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Game: Bracket Promotions

Every spring, the world turns collective attention to the NCAA college basketball tournament. Consumers invest time and attention filling out their bracket promotions, hoping...