Saturday, May 30, 2020

School Shout Outs Are a Great Way To Localize

At the beginning and end of each school year, radio stations look for ways to connect with kids and parents on these important events. But why start and stop just at the beginning and...

Back To School Wake Up

The Back To School Wake Up promotion is an idea that can be used anytime, but it's best during back-to-school week. And after all: who doesn't love waking up kids that are sleeping in? This feature...

Promotion: Back to School Shopping

School promotions are hard, partly because the promotion period is in summer, when routines are disrupted. But every year, the average cost of supplies, clothes, etc. increases, and can put a lot of stress...

First Day Of School Ideas

The first day of school is a big deal, for parents and for kids. That makes it a promotion opportunity for your show, especially if you’re tapping into the emotional moments that your audience...

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What? How Many Promos Are Needed?

It’s becoming more and more difficult to inspire audiences to take action. Listeners are increasingly distracted and there is more competition for limited attention....