Thursday, October 22, 2020

Mile of Men

The Mile of Men is one of the best Valentine’s Day events in radio history. It attracts a lot of listeners, sounds great on the air and has a large payoff. Plus,...

Promotion: Lips On Marathon

Lips on Marathon is a fun stunt that will get press coverage and could result in some really big publicity. I've done it a couple of times and it always gets a lot of...

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Personalities: How To Find Your Own Formula

Master chefs don’t follow another chef’s recipe. True artists don’t recreate someone else’s painting in a paint by numbers kit. Great bands don’t turn out #1...