How to Automate the Email Newsletter
No marketing is more effective than a great radio station email newsletter. Seriously. Email is still a great return on investment. But if the promotions department is really taxed, it's possible to automate the...
3 Simple Ways to Make Email Newsletters 10 Times Better
When a simple adjustment can deliver 10 times the results, that's a pretty good deal, right? Three simple adjustments to email newsletters can deliver 10 times growth. Who wouldn't sign up for that?
This article...
Special Email Newsletters You Could Send
The key to effective marketing is serving the customer with content and information they find useful and interesting. That should be the goal for every radio brand and a great way to do it...
Math to Set Up Perfect Music Rotations
Whenever a station conducts an analysis of their music system, the first stop should always be to examine how songs are rotating. This is...
