Feature: The Custom Song
Nearly every city has a musician that is skilled at writing and performing songs quickly. Find them and have them on your show to show off those skills so listeners can create a custom...
Contest: Secret Sound
The Secret Sound can be a simple feature on a radio show as a daily or weekly game. It's easy to play and can become a long-term contest, major promotion, or ongoing game. Execute...
New Year Challenge
A new year brings opportunities to change. This goes for listeners to make New Year's Resolutions, and can also be effective for your show. The New Year Challenge can be great serial content or...
Feature: Never Been Kissed
Never Been Kissed can be a one-day feature or a week-long promotion that fulfills a goal for listeners. The key to success is an interesting storyline. Look for a listener who has never had...
Christmas Game: What’s That Ho Ho Ho Show
Games are one of the best types of segments to keep listeners engaged. It's not about the prize, but the play-along factor. And here is a great holiday game! What's that Ho Ho Ho...
Download: Christmas Songs Safe List
Here is a list of highly-researched Christmas songs safe list that should be a great starting point for most radio stations to program and scheduled Christmas songs, updated with fresh research for 2022, courtesy...
Promotion: Christmas Movies Bracket Challenge
Bracket-style promotions are popular, especially for events like March Madness, the NCAA Basketball tournament each spring. But creative radio stations or shows can use the same concept in a variety of ways including the...
Feature: Christmas Personal Playlist
All Christmas stations do well with rating services, but the Personal Playlist feature can extend warm holiday feelings beyond the music by encouraging the audience to have a personal stake in choosing the music.
This...
Game: Are You Christmas Smart?
Are You Christmas Smart game is a fun trivia game that is easy to play. Play it every day in December leading up to Christmas or make it a Christmas Smart week-long feature. Some...
Programming: The Santa Claus Show
It's one thing to add Christmas music to holiday programming. And it's fine to launch a holiday-themed promotion. But everyone else is doing that. How about hiring Santa as an air personality on The...
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