Social Media - Insiders Radio Network

Once upon a time, the radio station’s street team was an army of interns in station t-shirts and cargo shorts,…

In a time when marketing budgets are stretched and staff is lean, many stations are missing out on a high-impact,…

Your interview is in the can. It’s tight and hilarious, and there are several mic-drop moments. But if it airs…

Social media is critical for success, but you have to use it correctly. Are you slapping content online just so…

The highest potential impact in recycling off-air is when you repurpose content on social media. That’s the good news. The…

Digital engagement (website, social media, etc.) is essential for success in building an audience, and every broadcaster is desperate for…

When you have a strong interview, how can you get more attention for it? The answer is to leverage the…

Most shows get more text and social media responses than by phone because people prefer to communicate that way. Great!…

There’s no doubt that phone response on radio shows has declined. There are many reasons, but the problem is compounded…

Radio shows should use video to market and promote. It’s a great way to engage existing fans and find new…