Sunday, October 2, 2022

Radio Stunts Need a Story

Radio personalities don't need stunts to be successful. It's not a requirement. Some of the most successful, high profile personalities of all time have avoided stunts entirely. And many others rely on stunts to...

6 Takeaways From the Ice Bucket Challenge

You saw it, remember it and probably participated in it. The ALS Ice Bucket Challenge was a worldwide phenomena, earning the ALS organization nearly 40 million dollars. It's one of the greatest stunts in...

Why Do Radio Stunts?

Stunts are an easy and fast method of creating word of mouth, and if you do it right, you can generate viral spread beyond your audience. But pulling of stunts is harder than ever....

Attention Winning Stunts Seminar on Demand

Stunts are hard to pull off, but the radio shouldn’t give up! You just have to work harder, be more creative, and do them better. In this seminar, find out how to create, design,...

How to Plan a Radio Stunt

Doing big stunts can be great fun. They create entertainment value for the audience and can generate media coverage that spreads your brand beyond your audience reach. But whether you are starting to plan...

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Stretch Your Contest Budget: Create a Listener Experience

Many times, program directors and promotion managers are trapped in thinking that everything the station does has to be larger than life, over-the-top promotions...
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