The most frustrating thing about coaching personalities is convincing them to stick to a daily plan to craft outstanding teases. Teasing can be torturous, but it is just as important (and some would argue more important) than creating great content. After all, if listeners tune out before that great segment gets on the air, nobody hears it. There are three basic reasons to tease that should be enough to persuade even stubborn personalities to take it more seriously.
Three Reasons To Tease