Storytelling

Example: Vulnerable Personalities Saved A Life

Matt and Sarah are on the morning show on CJAQ/Calgary (Jack FM). The Show is funny, irreverent, and involved in the community. Matt (the host) has worked on mental health causes for years, mainly behind the scenes. But Matt embraced the idea by allowing himself to be vulnerable on-air, and the result was a powerful segment that saved a life.

Vulnerable Personalities Saved A Life

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