At the beginning and end of each school year, radio stations look for ways to connect with kids and parents. But why isolate it to just the beginning and end of the year? School shout outs are a great way to make a local statement and can be a branding element for radio personalities.
In this article, I share a terrific idea for radio stations to connect with the community with updated school shout outs. Including:
- A creative, fresh approach to school shout outs.
- An example from DeDe In The Morning.
- Details on why this works on the radio.
- Detailed tips on execution.