At the beginning and end of each school year, radio stations look for ways to connect with kids and parents on these important events. But why start and stop at the beginning and end? School shout outs are a great way to make a local statement and can be an important branding and imaging element for a radio personality.
In this article, I share a terrific idea for radio stations to connect with the community with updated school shout outs. Including:
- A creative, fresh approach to school shout outs.
- An example from DeDe In The Morning.
- Details on why this works on the radio.
- Detailed tips on execution.