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Promotion: Black Friday Men’s Day

The day after Thanksgiving is Black Friday, traditionally the most popular shopping day of the year. It's changed a bit with the growth of online shopping, but it's still the single...

Feature: 10-Second Sound Off Christmas Edition

The 10-Second Sound Off Christmas Edition is a great feature for Christmas programming. It works for team shows and solo performers and can also be a good technique for putting an...

Game: Halloween Fact Or Fiction

Halloween Fact or Fiction is a simple game that every show can play. It's a great game to include in a feature like 13 Days of Halloween. Before you begin, follow the...

Feature: Would You Rather Halloween Edition

Would You Rather Halloween Edition is a great way to generate interest and calls. It's terrific for team shows, and it works for solo personalities, too.  How to Play Would You Rather...

Game: Christmas Pop Quiz

Christmas Pop Quiz is a fun game for team or solo shows. Here is how to play it, along with a list of questions to use in the feature. It's a great...

Steal These 40 Sitcom Plots For Your Radio Show

The art of creativity is often at the crossroads of stealing the right content and adapting it for your own personality brand. It's been said that there's nothing left to say...

How to Make Minor Stunts Work For You

Stunting can be an effective way for radio shows to activate an audience, as long as the stunt is used properly. Many shows create minor stunts on a regular basis, assigning...

Twitter: Radio’s Red Headed Stepchild

To love Twitter is to understand Twitter. For most, it takes some time for the light to finally turn on. Each social platform is unique, and Twitter is one of the...

Major Promotion: The Secret Beneficiary

If you're all about making a big deal out of winners, this contest is not for you. You can't promote the winner. A contest without a named winner? Why would your...

Feature: The Big Thank You

The Big Thank You is a heart-tugging feature that works for shows that seeks a warm, sensitive personality. It's perfect for growing deeper roots and building a personal bond with the...
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