Most hosts aren’t very good at interviews. In fact, interviews often cause instant tune-out. Even celebrity interviews. Choosing the right guests is a great start, of course. There’s no magic wand that creates great interviews, but prepared personalities have a much better chance of success.
This article explains the secrets to great interviews. Including:
- How to identify an objective for each guest’s appearance.
- The importance of getting a guest into the flow of the conversation.
- A key secret to great interviews: Asking the right questions.
- How to create anticipation for the guest appearance through clever promotion.