Original Content Using The TESOP Method
Everyone has access to the same content every day. Topics are ordinary and common, so how can content stand out from the competition and reflect your unique character brand? Try the TESOP method for...
Your Personality Brand And the 3-Legged Stool
Becoming a strong character brand doesn't happen by accident. The process starts with a Character Brand Profile, but even then, audiences may or may not develop the impression you hope for. Once a profile...
How To Organize Your Show Using Trello App
Radio shows sound better when there’s a plan. Everyone needs a daily road map to stay organized and focused. It's important on every show, but especially if there are multiple personalities in the cast...
The Inverted Funnel: Anatomy of a Radio Break
What's the most effective process for converting ideas into entertainment nobody else can perform? And what methods are best for turning content into stories listeners can relate to? There are three that we recommend...
Show Prep: Storyboard For Storytelling in Two Minutes
In almost every workshop on storytelling, someone claims there's no way to practice the storytelling basics because of time restrictions. What? Are you kidding? There's not enough time to tell a story? People pay...
The Daily Creative Process
Creating great radio shows every day is a grind. The daily creative process pays off each day, but as you're high-fiving and celebrating today's show, it's time to start working on tomorrow.
In this article,...
Wizard Of Oz Show Prep
Some personalities are finding show prep to be more complex than ever. There's so much information every day. It's easy to get drown in a sea of topics. But Wizard Of Oz show prep...
The Science of Show Prep
None of you got into radio or come to this site for a science lesson. But like it or note, radio performers can learn a lot from behavioral scientists especially when it comes to...
The Winning Show Prep Formula: TSP = TSL
Everybody loves shortcuts. They save time and energy. But cutting corners isn't always a good idea. Especially in Show Prep. But here's a show prep formula that works: TSP = TSL.
This article is about...
Steal This Amazing Show Prep Hack
Here’s an amazing show prep hack that streamlines content curation for a show, or an entire staff of on-air personalities. Set it up once, fine tune it a bit and it will pay off...
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