Great stories capture a listener’s imagination and create FOMO (fear of missing out). When a story arc develops across multiple segments, serial content becomes can’t-miss content. Like a great television series, each individual segment is complete, but a bigger story is told throughout the episodes.

Here’s a great example of story arcs in action, courtesy of Tad, Drex, and Kara on B98.5/Atlanta.

How A Story Arc Develops


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