Promotion: The Bucket List: Turn Listener Dreams Into Ratings, Revenue, and Unforgettable Stories
“People will forget what you said, people will forget what you did, but people will never forget how you made…
Tag: Major Promotions
Example. Of How To Execute The Secret Sound Contest
The Secret Sound is a great promotion or show feature. It’s sustainable over a long time periods and builds momentum.…
Examples: The Bucket List Experiences
The Bucket List is a memorable promotion that can be a major part of a show or station’s identity. However,…
Contest: High Low
High Low is a great radio promotion that has been around for decades and has proven to be a winner…
Contest: Secret Sound
The Secret Sound can be a simple feature on a radio show as a daily or weekly game. It’s easy…
Contest: Crack The Code
Crack the Code is one of the stickiest promotions on the radio. If you do it right, it engages listeners,…
Major Promotion: Home For The Holidays
As the song says, “There’s No Place Like Home For The Holidays,” but many can’t make it home for various…
Promotion: Free Fuel Promotions
Free Fuel Friday is a great promotion that can be adapted to be a one-time event, an ongoing campaign, or…
Contest: 1 Song 1 Second $1,000
Building an audience with contests and games is an effective tactic, and 1 Song, 1 Second, $1,000 is a simple,…
Million Dollar Mix
Contests asking listeners to guess the mystery song have been featured on radio stations for decades. Games like Name That…