Audio: How To Establish A Premise in The Opening Line
In comedy, the difference between a punchline generating laughs from the audience and awkward silence usually depends on the storyteller…
Tag: set up
How To React To Short Attention Spans
A shrinking attention span has made the 7 Second Challenge an increasingly important concept. It challenges performers to be tighter…
A Fast Hook Turned This Movie Into A Hit
Broadcasters and podcasters generally accept the principles behind the 7-second Challenge, the scientifically proven concept that audiences have short attention…
What You Can Learn From Great Opening Lines
Books can be captivating through compelling characters, colorful language, or an exciting plot, but a handful of books grab attention…
Five Ways To Find a Clever Hook
The opening line is your first and best chance to grab a listener’s attention. The spark ignites interest and sets…
The 7 Second Challenge
7 seconds go by quickly. But that’s exactly how much time personalities have to keep the listener’s attention when launching…