How To Plan a Radio Stunt (And Why MrBeast Is Eating Radio’s Lunch)
Doing big stunts can be great fun. They create entertainment value for the audience and can generate media coverage that…
Tag: Stunts
Promotion: The Bucket List: Turn Listener Dreams Into Ratings, Revenue, and Unforgettable Stories
“People will forget what you said, people will forget what you did, but people will never forget how you made…
The MrBeast Playbook: What Radio Can Learn from YouTube’s Biggest Showman
In the 1980s and 90s, radio stunts were the gold standard for buzz. Last one touching the car wins it…
Summer Promotion: Frozen T Shirt
The Frozen T-Shirt Contest is a quirky, high-energy stunt perfect for a morning show, but with some creative expansion, it…
Examples: The Bucket List Experiences
The Bucket List is a memorable promotion that can be a major part of a show or station’s identity. However,…
Minor stunts
Stunts can be a big attraction for some shows. Executed properly, they add drama and can make great viral videos…
Publicity Stunt To Get Free TV Exposure
Television publicity isn’t considered as important as it used to be, but it still reaches far more people than a…
Feature: What’s Your Price
What’s Your Price is a fun game to play on team shows with three or more characters to highlight individual…
Stunt: Great Christmas Idea For Your Show
Austrian radio host Joe Kohlhofer began his morning drive-time show by locking the door to the studio and taking over…
Christmas Stunt: Jingle Bail
Some stations host a Jingle Ball concert, but here’s a fun twist for a radio show. How about Jingle Bail?…