Video: Words Matter
Writers know that words matter, but broadcasters waste thousands of words every day. Making simple adjustments is often the difference…
Tag: Training Video
Video: Keys To an Endorsement Ad Strategy
Personalities with a strong fanbase can make more money endorsing advertisers than from their radio show. Seriously. It’s true. But…
Video: An Air Personality’s Method For Self-Improvement
Before he was a syndicated personality across America, Chunky was the morning show host on Z90/San Diego. He sounded great,…
Video Three Reasons Teasing Is Critical
Yeah, yeah, yeah. You know teasing is a good idea, but do you know how important it is? Probably not.…
Video: Coaching “For The Show”: Chemistry, Not Harmony
Managing/coaching/wrangling volatile personalities with a big presence is hard, but there’s a key coaching concept that can make everything easier.…