Text to Win Can Triple Ratings. Great headline, huh? But this is not clickbait. It happened, but how can you make it work for you? First, read the pros and cons of text to win here, including why it’s so much more impactful than Call In To Win contests. Then, come back and read on about how this station fine-tuned a strategy into a dynamic ratings promotion.
Case Study: Text To Win Can Triple Ratings
