The competitive aircheck is a relatively under-used technique but it is highly useful when a show becomes sloppy or starts to lose a sharp edge. Not only does it make shows think about their own performance, they often feel more connected after this aircheck session.

This article is about how to conduct a competitive aircheck with radio shows. Including:

  • A description of the competitive aircheck. 
  • How to execute this technique. 
  • The importance of evaluating content. 
  • Reviewing a competitor’s performance. 
  • The next steps to take. 

The Competitive Aircheck


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