When planning and preparing a promotion campaign, most promotions managers evaluate ideas based on how they feel. But there’s a deeper level of thinking that can make every contest and promotion more successful. There are only 4 reasons for a radio station promotion.
In this article, I share the 4 reasons for a station promotion. Including:Â
- The 4 legitimate reasons for a station promotion, based on strategic goals.Â
- A thorough description of each objective to help guide future decisions.
- How to navigate through the decision process for best results.Â
4 Reasons for a Station Promotion
______________________________
This content is available only for Basic Monthly, Plus Monthly, Pro Monthly, Basic Annual, Plus Annual, and Pro Annual members. Login and try again or subscribe now to unlock this article and thousands more for personalities, programmers and promotions pros.
Are you already a member? Make sure you are logged in to access this content Log In
