Choosing the right content is a key step in the show prep process. The trick is knowing what works and what doesn’t. You can indeed make any topic or content entertaining, but if you start with relevant and familiar content, you’re ahead of the game. Enter the Triple Threat Filter—a dead-simple tool to help you figure out which stories should make the cut, and which should be left in your bookmarks folder to rot. It’s an effective way to judge all content, including interview guests, news stories, and segments.
What Gets On? Use The Triple Threat Filter
