A visual mood board is a powerful tool for capturing the essence of your character brand profile through images, colors, textures, and typography. It helps to convey the tone, style, and overall vibe of your character, making it easier to communicate your brand identity to others and stay consistent in your visual content.

In this section, we’ll explore the concept of a visual mood board and provide guidance on how to create one for your character brand. Including:

  • What is a Visual Mood Board?
  • How can it be used?
  • How can I get great examples?
  • Tips to establish a clear visual identity for your character brand.
  • How a VMB ensures consistency in your visual content and branding elements.
  • Benefits of communicating your character’s essence.

What is a Visual Mood Board?