April Fools Day can be a great opportunity for radio shows, as long as you know what you’re doing, use common sense and stay out of trouble. Unfortunately, many stations get themselves into trouble. Usually, it’s avoidable if you just take care in planning April Fools programming.
In this article, I share how radio programmers should approach April Fools Day, including:
- General programming tips to stay away from legal problems.
- The fine line between lying to the audience and having fun with them.
- Why and how airing fake news is more dangerous now than ever.
- Crafting the best jokes, tricks, and pranks for any personality brand.