A new year brings opportunities to change. This goes for listeners to make New Year’s Resolutions, and can also be effective for your show. The New Year Challenge can be great serial content or provide inspiration for listeners to share stories with you.
This article explains how to create a promotion in the first quarter with a New Year Challenge. Including:
- An explanation of the campaign.
- Creative ways tp conduct the promotion as a full station event or a morning show promotion.
- Keys to success.