
Christmas is about giving and spreading joy. It functions as a multi-week promotion without a huge commitment of resources like Christmas Wish. Most listeners would love to be a part of a pay-it-forward, as long as it’s easy and someone guides them through it. That’s what 12 Days of Kindness can do.
This article explains the 12 Days of Kindness. Including:
- How to execute the campaign effectively.
- Getting the most value from the promotion.
- An act of kindness for every day, ready to use in your campaign.