The year is winding down and the staff is counting the days until the Holiday break. The rating period is ending and it’s time to relax with family and friends. Now finish strong. Great Holiday programming is a huge opportunity to capitalize on competitors peforming on auto-pilot.
This article explains how to capitalize on holiday programming in December. Including:
- Why December is a great time to gain momentum.
- Tactics most stations take for granted but shouldn’t.
- The power of thanking your audience for a great year.
- Tips for special programming.
