Here’s a great way to have fun with listeners and call attention to a cause marketing promotion. Asking listeners to pay for song requests sounds kind of crazy. But wait. It can be a terrific on-air stunt. In fact, it’s the perfect Christmas promotion for stations with budget limitations.
In this article, I’ll share several ideas to increase fundraising success by tying in music with Pay for Song Requests. Including:
- How to execute a Pay for Song Requests promotion.
- Several ways to execute the campaign.
- Keys to success.