Sunday, September 15, 2019

Coaching Talent: Catch Them Doing Something Good

There's no real mystery to managing air talent. Whether they're easy to get along with or very difficult air personalities, the recipe is the same. Just catch them doing something good, and reward them...

How To Deal With A Bad Day On The AIr

Many of us have jobs. All of us have lives. And one thing that’s true about any job, or any life, is that sometimes you wake up in the morning and you just don’t...

Casting A Show: Arranged Marriage Morning Shows

An arranged marriage is a type of marital union where the bride and groom are selected by their families. It's still common in some cultures. One of those cultures is radio and, where personalities are sometimes...

Coaching Talent: The Big But Syndrome

The Big But Syndrome is a real thing. No, it's not the trap guys get from women when they ask how they look in this outfit or these jeans. It's the same consideration dog...

The Zone of Mediocrity

Radio personalities are either making an impact, or they are not. They're either true personalities or just announcers. There's nothing wrong with being an announcer, but announcers aren't difference-makers. The point is, the middle...

Coaching Talent: Keep Them Leashed Until Learned

When training a puppy, it’s really exciting to watch them learn a new skill. When that pup learns a new trick, all that repetition and hard work is paying off. What a celebration when they...

Effective Talent Coaching Demands Customized Feedback

I was working with a new morning show consisting of a very intelligent, polished and accomplished entertainer with little radio experience and a host that was learning how to transition from DJ to air...

Coach, Don’t Correct: How To Get Better Performance From Air Checks

The program director was frustrated with his morning show. And for good reason. It was under-performing and there were a lot of things that needed to be fixed. And in one meeting...

Are You A Programming Fixer? Fix Yourself First

Programmers tend to be "fixers". I'm a programming fixer and many PD's I work with are, too. It's understandable. If only there were a magic wand to wave and have everything sounding just the way we...

How To Celebrate Air Check Meetings

In a perfect world, air talent would receive regular input, filled with constructive, positive comments. The PD would be supportive and upbeat. And upper management would act as a protective shield from complaints....

There are regular webinars for all Insiders members. Click below to reserve your spot now!

Tracy Johnson’s Complete Online Class Teaches You To Become A Radio Superstar.

Daily curated show prep for just 41 cents a day.

Relationship Feature: Deal Breakers

This relationship feature is effective in activating the audience to participate in a story. Deal Breakers works well for ensemble casts and can be great...