Friday, July 20, 2018

How To Air Check News Segments

One of the most overlooked areas of radio programming is reviewing and critiquing information elements on the station. News and information segments often stand apart, outside what's considered normal jurisdiction for a programmer, and it's easy...

Is There A Rule That Every Station Must Have Entertainment Reports

Every week, I try to monitor a couple of shows I haven't heard before. It's fun to hear new ideas and sometimes discover new talent. Over and over, week after week, one thing stands...

5 Tips For Writing Better News Stories

Most stations have some form of information segments on the air. It may be a formal newscast, sports updates or entertainment news feature, but at some point  tips for writing news will come in handy for...

Guide To Programming News Stories

Programming information elements is not difficult, but it does takes time and attention. This article contains guidelines on how to make each update exciting, fresh and different, while still covering the biggest stories of the...

Best Practices For Entertainment News Segments

Most music oriented stations run some form of Celebrity feature, regardless of whether it's really a worthy feature. Whether the segment is branded as The Dirt, Hollywood 360 (my favorite), the Sleaze (Ryan Seacrest)...

Feature: Celebrity Birthdays

Birthdays on the air? Really? Like they did it in the 60s and 70s? Who wants to hear that? Nothing could be more boring. Celebrity birthdays are trite, lack excitement and aren't that creative. Okay,...

Feature: Entertainment Fact or Fiction

This is a fun game to play each day, or you could bring it out as a once-in-awhile stand alone feature. Entertainment Fact or Fiction can be part of an existing Entertainment Report, or...

The Breaking News Syndrome: How to Get Attention for On-Air Segments

One of the key concepts I teach air personalities is how to turn up the volume. This applies to building more interesting stories, creating features that take on more importance with the audience, being more...

How To Write News Stories With Perspective

There's a huge difference in simply presenting a news, sports or entertainment news segment and creating a feature that attracts and holds an audience. There are many factors, but in the end, it comes...

Entertainment News All Day? Yes, Please!

How often should Entertainment News be on a radio station? Once a day? Once an hour? Three times an hour? Just in morning? Or in both drive times? Or how about not at all?...

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