Saturday, May 30, 2020

A Sure Fire Solution To Unscheduled Music Positions

What's the worst part of scheduling music? Almost universally, program directors and music directors will tell you it's unscheduled music positions. They drive you crazy! And you spend hours fixing them, or trying to tweak...

Music Repetition Is A Programmer’s Friend

In some ways, Program Directors are like medical doctors. A doctor's primary goal is to “do no harm”. Removing negatives and potential barriers to listening is an irresistible emotion. But when it comes to...

Music Programming: Tips to Get Sound Coding Right

Many programmers and music directors spend hours and hours coding their songs. The effort is time well spent. It's important. And it takes time to really analyze the songs and get sound coding right. But...

How to Optimize Music Scheduling Software

How's your music database working for you? How long has it been since it was fine-tuned for maximum effectiveness? If it's been awhile, take a little time to optimize music scheduling software. In fact, your...

7 Signs of a Dysfunctional Music Database

It’s a challenge to keep a radio station’s music database in the best shape it can be. Day in and day out, you’re making changes, moving songs around, adjusting rules all in an effort to...

Math to Set Up Perfect Music Rotations

Whenever a station conducts an analysis of their music system, the first stop should always be to examine how songs are rotating. This is the single most common source of problems in a music...

How Shorter Attention Should Affect Song Selection

In the past, programmers generally accepted a music programming strategy that started with a code more suitable for physicians: Do no harm. That's still good advice for Doctors but it no longer works for...

The Pros and Cons of Packeting Songs

Radio programmers either love or hate the idea of packeting songs in a music scheduling system. And there are good reasons for both emotions. This article explains how, when and why packeting songs is a...

Perfect Music Categories: Step By Step

You know the importance of using math for rotating your music. And you certainly understand the value of playing the right songs for your audience. Right? Right. But there's more to creating a music...

How To Determine Library Depth and Song Turnover

The ratings are in. There is a TSL (time spent listening) problem. The cume went up, but average quarter hours are down. Management wants an explanation. The first thought is to examine the music...

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Planning & Prepping a Public Appearance

Radio personalities always seem to have opportunities to be involved in public appearances and events. For some, it's a good way to make a...