Every programmer knows what the strongest songs are. Or at least they should. Listeners can’t get enough of the big hits. The turn-it-up songs guarantee a win in a button-punch comparison battle between two stations. but not every song is a mega-hit. So good programmers schedule these songs strategically and consistently when building programming clocks. That’s called the spoke theory of music programming.

This article explains the spoke theory of music programming. Including:

  • How the spoke theory uses the best songs most effectively.
  • Step-by-step instructions to set up clocks with spokes.
  • How to coach talent to get the most from these clocks.

How The Spoke Theory Uses The Best Songs


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