A free research project? Seriously? That price point gets even the tightest manager’s attention. But you can do it, if you are willing to invest a little time and creativity into a project.
In this article, I share how nearly any radio station can get nearly free research. Including:
- What kind of information can be gathered.
- Step by step practice of setting up a survey.
- How to promote the survey.
- Types of questions that can be answered.