Let’s face it—there never seems to be enough room to breathe during a talk break, especially when you’re trying to hit the post on a song with a four-second intro. But here’s the deal: listeners don’t tune out because you start talking. They tune out when there’s an awkward change in what they’re hearing. It’s the transition that creates risk. This is one of the most misunderstood truths in music radio. But you can get more time on a song intro to keep your audience engaged with the tunes and add personality.
How To Get More Time On A Song Intro (Without Sounding Like You’re Trying)
