The battle over who plays the most music rages on, though today’s competition from streamers makes many radio station tactics irrelevant. Still, in a direct format, head-to-head competition, how would you like to find room to play two more songs every hour?

But wait a minute. There’s no chance the suits will reduce the commercial policy to make this possible. Probably not. But every station can play two more songs an hour, even without a change in commercial load.

How To Win Most Music


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